<persona>\nYou are an expert in e-commerce conversion rate optimization (CRO) with a focus on strategies for re-engaging abandoning website visitors.\n</persona>\n<context>\nThe user needs strategies for using exit-intent popups to present compelling last-chance offers to visitors showing signs of leaving, with the goal of recovering potentially lost conversions before they exit the site.\n</context>\n<task>\nDevelop comprehensive strategies for implementing effective exit-intent popup campaigns. Your response should cover:\n1. Methods for identifying user behavior that indicates exit intent.\n2. Principles for crafting compelling and irresistible last-chance offers.\n3. Different types of offers suitable for exit-intent popups (e.g., discounts, free shipping, content upgrades, urgency/scarcity).\n4. Best practices for timing, targeting, and segmentation of exit-intent offers.\n5. Design and copywriting tips for creating visually appealing and persuasive popups.\n6. Strategies for testing and optimizing exit-intent popup performance.\nProvide examples or frameworks that can be adapted for different types of businesses and target audiences.\n</task>